Iwan Setiawan: Hobbies and Attitudes



Physical and mental fitness is essential for Iwan Setiawan.  In both ways, he must have been in his prime shape dealing with the stress of leading two outstanding companies, PT. Rintis Sejahtera dan PT. Primacom Interbuana. As President Director of a company that manages thousand automatic teller machines (ATM) in Indonesia, Iwan believes that a good leader is created by a good mindset. And a good mindset is produced by equally good health.

“A leader should have a strong attitude, so he or she can face any challenges and problems without fear and worry,” he suggested.

PT. Primacom Interbuana is a company that develops Prima ATM Networks and has 50 banks as partners, while PT. Rintis Sejahtera serves banks with payment gateway, ATM outsourcing and chip card implementation. With 20.000 ATMs and 230.000 EDCs (electronic data capture), on average projections for 2011 were about six million transaction per month. Mobile and internet banking are the part of Prima’s services.

“Infrastructures for mobile banking, e-money and internet banking are more effective than ATM investment. But it must be communicated as an alternative, easy, secure and comfortable payment method for clients.”

According to him, Prima is still focusing on switching transaction e-channel processing for banks and their clients. E-channel means m-banking, internet banking and ATM. Interconnection among ATM Prima’s network can bring more ease to their clients in making any transaction.

Prior to setting up his companies, Iwan had a good career at BCA. He has even worked as an internal auditor, a general manager and a senior general manager. He has a strong determination to reach his goals. That undying and tenacious spirit for excellence is reflected by his long time and equally obstinate hobby: karate.

“Karate is similar to business. It has its ethics code and culture of what we must do first when begin, during and after each training. Opening ceremonial means we must respect our seniors, then warming up and main training. After that, the training is closed. So, it is a routine activity when we train in karate,” he explained.

For the Dan V holder, karate makes him accustomed to predict someone’s characteristics. It also develops self-confidence and fair attitude. So karate values are applicable for business activities.

Besides karate, Iwan also loves Harley Davidson motorcycles since 2000. The ride of choice for Iwan is the Roadking. Sometimes he and the Harley Davidson Club Indonesia held social activities.

“My hobby in Harley [allows me to] make friends and maintain old friends. It makes us closer,” he admitted.

So, Iwan has taught us something important: your hobby creates your attitude.
(Soewarna Digest 19th Edition)